Thursday, October 6, 2016

Vogue vs. Bloggers

Fashion can be very snobish - do not be fooled with big mags and designers creating and publishing fashion wich looks like everyday us could wear or even local beggers,you know...

Recently Vogue editors steered big contraversy after they made fun of bloggers  in their little ''discussion'' on highs and lows of Milan fashion week -  and i will present you here their very own words and reactions of those whom they attacked ruthlessly.








Famous editors that have rulled fashion world for ages and were night and day of this industry we all love  just balantly started calling young bloggers as ''pathetic'' and ''desperate'' ,accused them of wearing ''borrowed clothes'' (as that is something that never happenes in fashion world...right)  and even went as far as saying that this bloggers could cause car accidents because they are ,and i quote '' trolling up and down outside the shows'''

Now what is the cause of this...outrage,you wonder?

Well apparantly editors were appaled by young bloggers trying to make their name,buck and actually have some fun time doing what they do  in industry ,well in section of industry editors obviously dont know much about due to them being out of touch with real world of fashion , because those bloggers are ''the death of style'' with their ''constant Cheanging of head-to-toe paid-to-wear outfits every hour '' so they told them proudly to ''find another buisness'' - well atleast those were the words of Sally Singer,Vogues creative digital director .

First of all miss Sally ,those young people are not paid by you and therfore you are not the one to tell them to ''find another buisness'' nor is this ''buisness'' owned by you so you would have monopoly over who gets to be in it and the way they use to be in it - atleast not in the age of internet my love - second of all wearing paid to wear clothes  is not the novelty in fashion ,your models do it,your celebrities do it,and you as a mag are contacted by designers often to put their clothes on your models and celebrities  so you would advertise them - that is ''paid-to-wear'' too #newsflash


Sarah Mower , vogue.com chief critic  had something to add also ,something quite ''pathetic'' in its own right  -  “Sally, the professional blogger bit, with the added aggression of the street photographers’ swarm who attend them, is horrible but most of all pathetic for these girls, when you watch how many times the desperate troll up and down outside shows, in traffic, risking accidents even, in hopes of being snapped.”











Director of the magazines runway app Nicole Phelps added that the ''whole street style mess is distressing'' auch,that wording alone huh... adding that '' it is not just sad for the women who preen infront of the cameras in borrowed clothes, it is distressing, aswell , to watch some brands participate''  ---  Oh the horror,not only are they trying to tell bloggers what to do with their own lifes,but also shaming brands for making some smart buisness moves of ''borrowing'' the clothes to hip young people who have big following on this strange thing called internet,social media and ''blogs'' - sheeesh 
Again borrowing is what you do all the time misses.









Alessandra Codinha, vogue.com fashion news editor said '' “whole practice of paid appearances and borrowed outfits” was “gross” '' and added  ''Am I allowed to admit that I did a little fist pump when Sally broached the blogger paradox? Rather than a celebration of any actual style, it seems to be all about turning up, looking ridiculous, posing, twitching in your seat as you check your social media feeds, fleeing, changing, repeating … It’s all pretty embarrassing.”  ummm like everyone in industry does??? Again what dose of hypocracy-  And she also said ''looking for style in a row full of bloggers was “like going to a strip club looking for romance. Sure, it’s all kind of in the same ballpark, but it’s not even close to the real thing.” 
Before i continue Alessandra here seems quite fond of streety style herself dosent she - here are some of her pics published in Vogue titled as ''Five days,five looks'' ...does not look much different than what most bloggers do -and her style does not look inovative or breath stoping atall,and that is what she complains about the most - how bloggers have no style. 
You dress up,walk the streets,take good photos (wich is not easiest task sometime),present the looks and write something underneath the pictures,allright. 






After editors, who ended up looking like couple of old ,out of touch, jellous witches , said this  whole bunch of sentences full of very mean words, bunch of very influential bloggers decided to fire back bravely to them.

Shea Marie who is not only blogger but also photographer,stylist and a model  ,person who has 1 million of followers on instagram and is one of th emost influential bloggers in the world   said “The only thing that is ‘pathetic’ here is this jealous, catty and hypocritical article you’ve just published. You are exactly the type of people that have given the fashion world the cold, unwelcoming and ruthless reputation it has had in the past. Thankfully those times are changing … I would think an institution such as Vogue would respect young entrepreneurs instead of belittling them.”
Shea Marie  also noted how her fellow blogger Chiara Ferragani ,who is owner of blog ''The Blonde Salad'' and has followin of 6.7 millions only on instagram was used by the same Vogue company to boost their sellings last year when Vogue Spain had her as a cover girl   “It’s ironic how you make degrading comments about influencers and then put them on your international covers to boost sales.”

Vogue has not commented more,but the public sure did ,for example this is how twittworld reacted 








Labels: , , , , , , , , , , , , , ,

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.

Subscribe to: Post Comments (Atom)